Cabbage Club Rewards Program Terms
Program Terms
Updated on June 11, 2026
1. Introduction
By participating in the Cabbage Club Rewards Program ("Program"), you agree to these Program Terms and our applicable privacy practices, including how we collect, use, and disclose your personal information.
2. Privacy & Notice of Privacy Practices
You consent to the collection, use, and disclosure of your personal information, including sensitive personal information relating to your health or medical status where applicable, by MÜV™, the Cabbage Club Rewards Program, and their authorized agents and licensees in accordance with:
- the MÜV™ Privacy Policy; and
- the MÜV™ Notice of Privacy Practices.
These documents describe how your data is protected and how it may be used in connection with the Program. To the extent any sensitive personal information is collected or processed, it is governed by applicable state privacy law. This Program is not operated by a HIPAA-covered entity, and participation in the Program does not create a covered relationship under the Health Insurance Portability and Accountability Act.
3. Program Eligibility
Only the following individuals may participate in the Cabbage Club Rewards Program:
- (i) Registered and/or certified medical cannabis patients; and
- (ii) Adults age 21 or older who reside in U.S. states that permit adult‑use cannabis possession and consumption.
Participation requires compliance with all applicable state cannabis laws and regulations, including age and residency requirements. Participation in the Program does not authorize any activity that is unlawful under federal, state, or local law.
4. Earning Cabbage Club Rewards Points
- You will earn 1 Cabbage Club Rewards Point for each dollar spent while in the Emerald Tier.
- You will earn 2 Cabbage Club Rewards Points for each dollar spent while in the Ruby Tier.
- You will earn 3 Cabbage Club Rewards Points for each dollar spent while in the Diamond Tier.
Points begin accumulating when you join the Program and complete your first qualifying purchase.
5. Tiers
- Emerald Tier: Entry tier upon your first purchase.
- Ruby Tier: Achieved after accumulating 1,000 total points in a calendar year.
- Diamond Tier: Achieved after accumulating 5,000 total points in a calendar year.
Your tier status will remain effective for the calendar year in which you reach it and the following calendar year.
6. Rewards Redemption
- Cabbage Club Rewards Points may be redeemed only in 125‑point increments, with each 125 points redeemable for a $5 discount at checkout.
- At checkout, Rewards Points will be applied first; any remaining balance may then be eligible for other discounts or promotions, where permitted.
- Points and discounts may only be used in compliance with applicable cannabis laws and retailer policies.
7. Expiration & Forfeiture
- Cabbage Club Rewards Points expire 180 days after they are earned.
- Points, tier status, discounts, and benefits are personal and may not be transferred, assigned, pledged, or sold.
- MÜV™ may cancel or adjust points that are expired, obtained fraudulently, or awarded in error. MÜV™ will provide reasonable notice prior to canceling or adjusting points except where such points were obtained fraudulently or awarded in error.
8. Program Communications and Contact Methods.
By joining the Program, you agree that we may send non-promotional messages reasonably necessary to administer your membership, including enrollment confirmations, point accrual and balance updates, reward availability or expiration notices, redemption confirmations, account security alerts, and similar account-status messages. These messages may be delivered through any contact method associated with your account, including email, push notifications, and SMS.
Enrollment in the Program requires your express written consent to receive marketing and promotional communications from MÜV™, which will be clearly presented for your acknowledgment at the time of sign-up. Your consent covers marketing communications from MÜV™ only and does not constitute consent to receive communications from any third party. After enrollment, you may opt out of marketing communications at any time as described below, and your opt-out will be processed promptly in accordance with applicable law.
To remain eligible to earn Rewards Points and redeem rewards, you must maintain at least one active communication channel associated with your account – such as SMS, email, or push notifications – through which MÜV™ can deliver Program-related communications, including account-status messages, point balance updates, expiration notices, and redemption confirmations. This requirement exists to ensure that we can administer your account and communicate material Program information to you. If you disable or opt out of all communication channels such that no active channel remains, your ability to earn Rewards Points and redeem rewards may be suspended until at least one channel is reactivated. MÜV™ will provide notice of any such suspension through whatever contact information remains associated with your account.
You may opt out of marketing and promotional communications on any individual channel at any time without affecting your Program participation or resulting in forfeiture of accrued Rewards Points, provided that at least one channel remains active for the receipt of Program-administration messages. To opt out of marketing SMS messages, reply STOP to any marketing text from MÜV™. To opt out of marketing emails, follow the unsubscribe instructions contained in any such email. You may also update your communication preferences through your account settings. These marketing communication opt-outs are separate and distinct from opting out of the Program itself, as described below.
You may also choose to discontinue participation in the Cabbage Club Rewards Program – including the earning and redemption of Rewards Points – without opting out of marketing communications. To do so, contact MÜV™ Customer Care and request removal from the Program. Upon such request, your ability to earn and redeem Rewards Points will be discontinued, but your marketing communication preferences will remain unchanged and unaffected. Any Rewards Points remaining in your account at the time of Program opt-out will be subject to the expiration provisions of Section 7.
You may continue to receive non-promotional Program-administration messages as permitted by applicable law regardless of your marketing communication preferences.
9. Program Administration
MÜV™ has sole discretion to:
- administer, interpret, modify, or manage all aspects of the Program;
- determine point awards, tier status, and reward eligibility.
Decisions regarding Program operations and Member participation are final.
10. Modification or Termination
MÜV™ reserves the right to modify, suspend, or terminate the Program, including any point‑earning or redemption rules, at any time and for any reason, provided that MÜV™ will use commercially reasonable efforts to provide at least 30 days' advance notice of any material adverse change to point-earning rates, redemption ratios, or tier qualification thresholds. Notice may be provided through any active communication channel associated with your account, by posting on the MÜV™ website, or by such other means as MÜV™ determines reasonable under the circumstances. Non-material changes, technical adjustments, and corrections to errors may be made without advance notice. All modifications are subject to applicable law.
Points earned prior to the effective date of any material adverse modification shall remain redeemable under the terms in effect at the time they were earned for a period of no less than 90 days following the effective date of the modification, unless earlier expiration applies under Section 7.
11. Limitation of Liability
MÜV™ is not responsible for lost, stolen, or misapplied points, or for technical issues affecting points tracking, redemption, or display.
THE PROGRAM AND ALL RELATED BENEFITS ARE PROVIDED "AS IS" AND "AS AVAILABLE" WITHOUT WARRANTY OF ANY KIND, EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, OR NON-INFRINGEMENT.
TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, MÜV™ AND ITS AFFILIATES, OFFICERS, EMPLOYEES, AGENTS, AND LICENSEES SHALL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, PUNITIVE, OR EXEMPLARY DAMAGES ARISING OUT OF OR RELATING TO THE PROGRAM OR THESE TERMS, REGARDLESS OF WHETHER MÜV™ HAS BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES.
IN NO EVENT SHALL MÜV™'S TOTAL LIABILITY TO YOU IN CONNECTION WITH THE PROGRAM EXCEED THE GREATER OF (A) THE TOTAL DOLLAR VALUE OF REWARDS POINTS IN YOUR ACCOUNT AT THE TIME THE CLAIM ARISES, OR (B) TWENTY-FIVE DOLLARS (US$25.00).
Some jurisdictions do not allow the exclusion or limitation of certain warranties or damages. To the extent such limitations are prohibited or restricted by applicable law in your jurisdiction, they shall apply only to the maximum extent permitted.
12. Dispute Resolution; Binding Arbitration; Class Action Waiver
Please read this section carefully. It affects your legal rights.
Agreement to Arbitrate. Except as provided below, you and MÜV™ agree that any dispute, claim, or controversy arising out of or relating to these Program Terms, the Program, or the breach, termination, enforcement, interpretation, or validity thereof (collectively, "Disputes") shall be resolved exclusively by final and binding individual arbitration, rather than in court.
Arbitration Administrator and Rules. Arbitration shall be administered by the American Arbitration Association ("AAA") under its Consumer Arbitration Rules (available at www.adr.org), as modified by these Terms. If the AAA is unavailable or unwilling to administer the arbitration, the parties shall mutually agree on an alternative administrator. The arbitration shall be conducted by a single, neutral arbitrator.
Location and Format. Arbitration may be conducted by telephone, video conference, written submissions, or in person in the county where you made your qualifying purchase, at your election. For claims not exceeding $10,000, arbitration shall be conducted solely on the basis of written submissions unless the arbitrator determines a hearing is necessary.
Costs and Fees. Filing, administrative, and arbitrator fees shall be allocated in accordance with the AAA Consumer Arbitration Rules. Each party shall bear its own attorneys' fees, except as otherwise awarded by the arbitrator pursuant to applicable law.
Class Action Waiver. YOU AND MÜV™ AGREE THAT EACH MAY BRING CLAIMS AGAINST THE OTHER ONLY IN YOUR OR ITS INDIVIDUAL CAPACITY AND NOT AS A PLAINTIFF OR CLASS MEMBER IN ANY PURPORTED CLASS, CONSOLIDATED, REPRESENTATIVE, OR COLLECTIVE ACTION. The arbitrator shall have no authority to consolidate more than one person's claims or to preside over any class or representative proceeding. If this class action waiver is found unenforceable for any reason, the entirety of this arbitration provision shall be null and void.
Exceptions. Notwithstanding the above, either party may seek relief in a small claims court for Disputes within that court's jurisdiction. Either party may also seek emergency injunctive or other equitable relief from a court of competent jurisdiction to prevent irreparable harm pending arbitration.
Opt-Out Right. You may opt out of this arbitration agreement by sending written notice within 30 days of your first enrollment in the Program. Opting out does not affect any other terms of your Program participation.
Send to:
Verano Holdings Corp.
Attention: Cabbage Club
224 W Hill Street
Suite 400
Chicago, IL 60610
Governing Law; Severability. These Terms and any Disputes shall be governed by the laws of the State of Nevada, without regard to conflict-of-law principles. If any part of this Section 12 other than the class action waiver is found unenforceable, that part shall be severed and the remainder of this Section shall continue in effect.